Wednesday, 4 August 2010

Naughty Dog Founder Feels Triple-A Titles Not Achieving



The co-founder of games developer Naughty Dog, Jason Rubin, has brought into question the sustainability of the games industry if several Triple-A titles continue to be produced. He believes that the established model of selling such titles through retail is seeing the end of days and publishers that continue with this trend will meet the same fate.

You can see what else he has to say in the première episode of Game Theory here, which talks about the need to reinvent the games industry, to coin a term as well as many other insights he has into the games industry in general. Definitely worth a watch if you have the time.

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