Thursday, 20 May 2010

THQ Reveal Their 'Buy It New' Incentive

Ouch... looks like the 'buy it new' incentive is here to stay with THQ revealing their incentive... multiplayer content being unlocked free with new copies of the game, then unlocked for $5 if you buy it second hand:
“This multiplayer content for UFC Undisputed 2010 will be available via a one-time code included with the game at purchase. Codes for accessing the content will be available for second-time buyers for an additional $5."
Buy it new, get everything. Buy it preowned, pay a little more for multiplayer... It's clever, it's sneaky, is it fair?

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