On April 1st (April Fool’s Day) Gamestation altered their terms and conditions on their website to include the following:
By placing an order via this web site on the first day of the fourth month of the year 2010 Anno Domini, you agree to grant Us a non transferable option to claim, for now and for ever more, your immortal soul. Should We wish to exercise this option, you agree to surrender your immortal soul, and any claim you may have on it, within 5 (five) working days of receiving written notification from gamesation.co.uk or one of its duly authorised minions. We reserve the right to serve such notice in 6 (six) foot high letters of fire, however we can accept no liability for any loss or damage caused by such an act. If you a) do not believe you have an immortal soul, b) have already given it to another party, or c) do not wish to grant Us such a license, please click the link below to nullify this sub-clause and proceed with your transaction.Given that today’s customer is met with swathes of terms and conditions (always too long to read) they usually just head right for the ‘accept’ or ‘I agree’ option but never has such passivity cost a person so much.
Gamestation has said that it now legally owns over 7,500 people’s souls; 88% of customers on April 1st were duped by this sneaky but pretty hilarious April Fools but the more astute 12% of customers noticed the clause and when they clicked on the link to nullify it they received a £5 voucher.
For any dogmatic gamers out there don’t worry, Gamestation has promised not to sell your souls to any 3rd party. However we have heard that a Mr. Beelzebub has been making some rather tempting offers…