Friday, 16 April 2010

Assassins Creed 2 Awarded Guinness World Record

The award was for the most magazine features of any game. It was a lead cover story on 127 different publications in 32 countries, between April 2009 and April 2010. Alain Corre managing director EMEA at Ubisoft said:
“Assassin’s Creed is one of our most well-loved brands. The worldwide interest for the brand, coupled with the energy and creativity of our press team made for a winning combination and I am proud of receiving this Guinness World Record.”
Gaz Deaves, Editor of Guinness World Records Gamer’s Edition, said:
“The evidence submitted by Ubisoft was extremely thorough, with full details of every publication that featured the game.”

“It’s been a pleasure researching this category and we were pleasantly surprised that Assassin’s Creed II took the record – I’m sure plenty of commentators (including myself) would have predicted another well-known game winning the title instead, and this achievement is even more impressive in view of the other 2009 releases that Assassin’s Creed II was able to beat”.
In the UK Assassin’s Creed 2 achieved 17 front covers, over 340 pages of specialist press coverage and 14 review awards from April 2009 to April 2010.

Well done Ubisoft, but we’re still pissed about the whole DRM thing though.

The record will be short-listed for entry in the next edition of Guinness World Records Gamer’s Edition.

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