Tuesday, 20 April 2010

7-Eleven Enters Used Game Market

Game Trading Technologies and 7-Eleven have teamed up to offer a used games service in the 7-Eleven shops. Another one trying to take a bite on the profitable 2nd hand market, though I guess they've arrived a bit late. Michael Jester, 7-Eleven category manager for gaming and electronics commented:
"We partnered with GTT because of their experience and expertise as a third-party provider of video games and the terrific selection they'll offer to our customers. More than 60 percent of U.S. households now have at least one video game console, and consumers are searching for convenient ways to stretch their entertainment dollar in this challenging economy."
The 2nd hand games market still proves to be extremely profitable, though when will the industry itself see some of this profit?

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