Wednesday, 20 January 2010

Australian Games Industry Rose By 4% Last Year

Despite the general overall situation of the industry, Australia has increased videogame sales in 2009 by 4% up to $2.04 billion. The data shows the family games genre has been 27% of this amount followed up by the action games with a 15% part.

These amounts only account for retail business excluding all downloadable content and digital revenues. CEO of the Interactive Games and Entertainment Association (iGEA) Ron curry commented:
"Australia's interactive entertainment industry continues to maintain sales despite the global economic slowdown. Video games remain a popular household pastime that can be played by the entire family."
Outlooks for 2010 are positive… will the R18+ rating be allowed? You have until February 28th to voice your opinion… if you’re Australian of course.

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