Wednesday, 9 December 2009

Riccitiello: "The Gaming Audience Is Now At 1 Billion People"

More from EA boss John Riccitiello, who claims the global gaming audience is now around 1 billion people:
“Conservatively, if I add up mobile users that play games, social network people that play games, people that play PC games online in Asia, all this stuff, this new audience: there’s at least a billion people gaming today, compared to a couple of hundred million just five years ago."

“So we have five times the audience we’ve ever had and it’s growing in leaps and bounds. And it’s no longer a niche.”
Source: NBR

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