Friday, 13 November 2009

Activision Say Modern Warfare 2 Was Biggest Entertainment Launch In History

Activision is tooting that Call of Duty: Modern Warfare 2's launch was the biggest entertainment launch in history with UK and US day one sales totalling $310 million.

The game is reported to have sold 4.7 million units within the first 24 hours on sale in the UK and US. Activision head Mike Griffith commented:
“The shattering of these entertainment records is a testament to the compelling, cinematic and uniquely engaging experience that the Call of Duty brand delivers. Modern Warfare 2 has taken interactive experience to unprecedented heights setting a new standard for entertainment.”
Source: Internal

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