Halo Wars DLC Already Ready

Well, pretty much according to Halo Wars lead designer, Graeme Devine who has stated the game's downloadable content was always planned and is already nearly complete in time for the game's launch:

"It was never the plan to finish the game THEN start work on the DLC."

Which begs the question why release a game with content missing in the form of DLC to arrive at a later date:

"That's a good marketing argument."

I think the thing with DLC is that, if you release it all, how do you sustain interest in the game? One of the ways of sustaining interest in a game is with [the timely release of] DLC. So I think it it's there for that purpose and does a good job.

I think if you get it all it's like a massive blitz of content in your face and you don't get all the value of everything we've put into the game. I think the game contains an awful lot in the box already so DLC is a good way to be able to add to that experience."

It's all about money and making the IP last longer, you know it, we know it.

Source: CVG